歷史圖像與文化產業:以慈湖兩蔣文化園區為例
本館出版品
歷史圖像與文化產業:以慈湖兩蔣文化園區為例
Historical Iconography and Cultural Industries
孫學研究
1996-265-7
半年刊
2008/11/12
第05期
P155-177
現代化工業生產,強調的是產品標準化、大量生產,以降低成本,增加利潤。然而,同質化、器物化的產品,終究不能滿足人類自我實現、追求個人品味的心理需求。因此,結合文化特色,開發創意巧思的產業,逐漸盛行,所謂「文化產業」或「文化創意產業」,不僅為大眾所歡迎,也成為當前各國積極發展的新產業趨勢。
人類的歷史記憶是一種集體的心智活動,對於某些歷史事件或人物的認知與評價,在不同的時空環境下,有不同的理解與詮釋,簡言之,人們對於某些歷史人物的言說敘事,可以產生記憶圖像,也會引發探究的好奇心理。在我國近代歷史人物中,蔣中正、蔣經國父子,曾在政治舞臺扮演重要的角色,在海峽兩岸人民的記憶與評價中,也隨歷史而變化。
「兩蔣」陵寢目前暫厝於臺灣省桃園縣大溪的慈湖與頭寮,若結合大溪鎮與復興鄕的自然、人文景觀,發展「兩蔣文化園區」為休憩觀光的景點,是很有特色的,近年來地方政府已有若干規劃,尤其2008年第二次政黨輪替,開啟兩岸交流的新情勢,以「兩蔣文化園區」為核心,並配合周邊的旅遊規劃如:大溪老街、木器,豆干……等,將可營造良好的「文化產業」配套。本文論敘了此一園區之歷史、人文、社會概況,並指陳發展之道與若干應改進的措施,期望能成為一個有特色的文化產業園區。
Modern industries have been based on standardized and mass production in order to cut costs and raise profits. However, homogeneous and instrumentalized products fail to satisfy the psychological needs of self-fulfillment and personal tastes. Thus, cultural industries or cultural/creative industries that combine cultural characteristics and emphasize creative ideas have been increasingly popular and promoted by governments at various levels.
The historical memories of human beings are collective mental activities, generating different recognitions and interpretations under changing circumstances. Chiang Kai-Shek and Chiang Ching-Kuo, two of the most important figures in Taiwan’s postwar development and cross-strait relations, have different images with the progress of history. Their tombs have been expanded to establish a "Chiang-Chiang Cultural Park" in Dasi Town under the development framework of the central and local governments. The paper intends to describe the development of the cultural park and provides policy suggestions that would help strengthen the features of the cultural park.
國立國父紀念館
臺北市
GPN:2009503228